ONE VISION : THE STATE OF PHILIPPINE MARKETING 2026

What a day for ideas, insights and real connections

On March 18, 2026 at Hilton Manila Newport World Resorts, the Philippine Marketing Association’s 2nd General Membership Meeting brought together marketing leaders and forward-thinkers under one vision, which is shaping what’s next for Philippine marketing. From data-driven perspectives to policy insights and industry realities, our speakers, Mark Pascual, Desiree Joy O. Narvaez and Prof. Ronilo M. Balbieran sparked conversations that were diagnostic and aspirational. They were able to paint a clear picture showingtoday’s Filipino marketer operating in a system under pressure, but with a lot of possibilities– we are all ready to navigate 2026! The event culminated with much excitement coming from the shared energy of the community that made it truly meaningful.

Here’s to moving forward with one vision. See you at the next PMA event.